Acoustic Alternatives – John Bommarito Launches New Weekly YouTube Playlist on Sunday

“Acoustic Alternatives,” a new John Bommarito weekly playlist, will debut Sunday on YouTube.

As a longtime music curator, John Bommarito unearths rare acoustic gems.

The southeast Michigan radio personality will share those priceless discoveries through a new weekly YouTube playlist called “Acoustic Alternatives.”

Acoustic Alternatives” will debut this Sunday and feature Bommarito’s favorites from the local, national and international music scene. Featured artists will include Caitlyn Smith, Logan Ledger, Ruston Kelly, Chris DuPont, Amy Petty, Kylee Phillips and others.

“I will try to keep the spirit of the Sunday morning mix I’ve been providing for well over a decade on the radio waves alive with this weekly YouTube playlist,” said Bommarito, who’s also a well-known radio personality at ann arbor’s 107one (WQKL-FM). “I’m going to work on figuring out a way to post a video commentary to be included as a separate component of the show.”

John Bommarito

Bommarito’s foray into music curation started while working in metro Detroit record stores in the mid-‘80s and early ‘90s. He enjoyed discovering artists across a multitude of genres and sharing recommendations with customers who frequented the stores.

That musical discovery expanded immensely once Bommarito started his own music distribution company and later volunteered as an on-air personality at 89.3 (WHFR-FM), a Henry Ford College freeform radio station in Dearborn . By 2005, he joined ann arbor ’s 107one as a regular on-air personality and soon launched his weekly acoustic morning show, “Sunday Brunch.”

“‘Acoustic Alternatives’ was the name of a show I used to do when I was the Folk Music Director on WHFR. I described it at the time as a mix of modern folk, singer-songwriter and Celtic music,” Bommarito said. “In this new format, I can spread my wings a little bit more with only the limitations of what is available on YouTube.”

With a new incarnation of “Acoustic Alternatives,” Bommarito is eager to expand his musical ears and mind in the vast YouTube world. Artists can submit material directly to Bommarito for consideration at djjohnbom@gmail.com.

“It’s nice to hear something familiar mixed in, but ultimately I am happiest when someone discovers an artist because of my program. A typical playlist in the past has been inspired by the answer to the question, ‘Who is playing a concert in the near future that I want people to go to?’” Bommarito said.

“Now, it’s more about simply exposing people to good music that fits that Sunday morning vibe – setting a mood for the listener. I might get into theme shows at some point. I always enjoy doing that. I will also keep the tradition of ‘Radical Revisions,’ an all-covers edition of the show alive on the first Sunday of the month.”

For weekly playlist links and details, visit Bommarito’s blog.

Thank you, ann arbor’s 107one and John Bommarito

Local radio station, DJ inspire my decade-long musical journey

John Bommarito — Photo by Benjamin Weatherston

Thirteen years ago, I flipped the radio dial to 107.1 (WQKL-FM) in my car and haven’t stopped listening to the Ann Arbor-based station that helped lay the initial foundation for my musical journey.

Listening to the station was a nice distraction while driving to and from my MBA classes at Eastern Michigan University. For a few minutes, I could forget about exams, papers and group projects that temporarily consumed my life and focus on hearing new music instead.

Known as “ann arbor’s 107one,” the station introduced me to Death Cab for Cutie, Snow Patrol, Gomez, Spoon, Ray LaMontagne, Nickel Creek, The Alternate Routes, Colbie Caillat, My Morning Jacket, The Shins, Scars on 45 and others. I slowly built up my CD collection and my musical knowledge because of that station.

By 2008, I had finished grad school and started commuting to Jackson for work five days a week. That allowed me to listen to ann arbor’s 107one about two hours a day. Each day, I looked forward to hearing Martin Bandyke and John Bommarito share their thoughts about different artists between songs.

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